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Heaven Mayhem — known for its quiet luxury, vintage-inspired jewelry offerings seen on tastemakers like Hailey Bieber and Emily Ratajkowski — just made its foray into the eyewear space with a four-piece collection of sunglasses and optical styles.
Each style is unlike the others, but all are united by their ability to elevate your spring style in a flash. The Sloane Black merges blockiness with a universally flattering cat eye, while the Vittoria feeds into the current obsession with chunky acetate aviators: an obsession that is, in fact, reflected in the eyewear collections of today’s major fashion houses (the likes of Calvin Klein and Versace) and one that’s been highlighted at the recently held eyewear trade show Mido.
Into more curvilinear interpretations? The Margaux presents itself as an ideal fit with its oval frames. For those who want to bypass tinted lenses altogether, Heaven Mayhem’s final style — the Sloane Clear — is an obvious choice, giving us corp-core vibes to the max.
Pia Mance, Heaven Mayhem’s founder, models the collection’s standout Vittoria style — which embraces the present-day acetate aviators trend.
Courtesy Heaven Mayhem
We had no reason to doubt that the brand’s latest expansion would perfectly tap into the zeitgeist with its on-trend silhouettes and potential for all-occasions wear. After all, Heaven Mayhem has won over everyday shoppers and A-list fans like Bella Hadid since it hit the scene in 2022.
Most notable for its minimalist accessories made to complement the modern-day capsule wardrobe, Heaven Mayhem’s earrings in particular have been spotted on Hadid multiple times. The model and founder of fragrance brand Orebella owns the Beverly Brown clip-ons, in particular, which are as good of a representative as any for the type of “old money” aesthetic that Heaven Mayhem is capitalizing on. And in the recent past, Sofia Richie Grainge flaunted its Ribbed Gold earrings; Florence Pugh wore the elegant-as-can-be Alma earrings in gold and black; and Alix Earle mastered high-low jewelry pairing by decking out her ears in Heaven Mayhem’s Mini Knot Mixed earrings while layering Van Cleef & Arpels pieces on her neck.
Though Hollywood’s finest haven’t yet had ample opportunity to embrace the brand’s four-piece eyewear collection, it’s only a matter of time before we start seeing it casually grace paparazzi photos or their personal TikToks and Instagrams. As for Heaven Mayhem’s future innovations, we have high hopes — seeing as how the cult-favorite brand tapped into the watch market last year, while also rolling out luggage tags, jewelry trays, brooches, and other miscellaneous must-haves in short order.
Those who are into clear versus tinted lenses will be happy to know that Heaven Mayhem’s Sloane silhouette comes in a clear iteration.
Courtesy Heaven Mayhem
For now, though, all eyes should be on the brand’s eyewear — with pieces that can be worn and reworn no matter the season or the latest runway trend projections. As Pia Mance told WWD this month, talking about the glasses: “It’s just something that slots in with every single outfit you already have. It’s easy. It’s not a new piece in your closet like a loud pair of funky glasses that you never know how to wear.”
Other reasons to love these utterly wearable and instantly shoppable frames? Their mid-range price points — ranging from $180 to $200 — as well as the fact that they blend style and functionality, ensuring you don’t ever have to sacrifice one for the other while shielding your eyes from the blazing sun (or camera flashes!).
Shop Heaven Mayhem’s Newest Eyewear Selections
Heaven Mayhem Margaux Sunglasses
Price upon publish date of this article: $180
Heaven Mayhem Sloane Black Sunglasses
Price upon publish date of this article: $190
Heaven Mayhem Sloane Clear Sunglasses
Price upon publish date of this article: $190
Heaven Mayhem Vittoria Sunglasses
Price upon publish date of this article: $200
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Meet the Author
Stacia Datskovska is a Senior Commerce Writer at WWD. Previously, she worked at ELLE DECOR as an assistant digital editor, covering all things luxury, culture, and lifestyle through a design lens. Her bylines over the past five years have appeared in USA Today, Baltimore Sun, Teen Vogue, Boston Globe, Food & Wine, and more. Prior to joining ELLE DECOR, Datskovska learned the ins and outs of e-commerce at Mashable, where she tested products, covered tentpole sales events, and curated gift guide roundups. She graduated from NYU with a bachelor’s degree in journalism and international relations. Datskovska regularly reports on trending new product releases by celebrity-worn brands.
